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Ethical Clickbaiting: How to Hook your Audience the right way

Love them or hate them – you can’t escape them. They are clickbaits!  It’s impossible to browse the internet today without running into a bunch of them.   Clickbaits draw clicks like a magnet, hook thousands of users, and make them land exactly where you want them to. Smart, right? No, it’s not that simple!  Users […]

Pop Culture and Digital Marketing: The Perfect Mix

For the audience, Pop Culture and Digital Marketing is like a box of chocolates. They never know what they’re gonna get. Maybe that is one of the reasons why it has been so dynamic, too. Nonetheless, relevant brands reign supreme in the minds of customers, and even the general audience. Be it via CSR(Corporate Social […]

Link Building HQ Sponsored MozCon 2022

Link Building HQ sponsored MozCon 2022 bringing knowledge and expertise of link building and SEO.

All You Need to Know About YMYL (Your Money Your Life) Ft. Papa Penguin

This document is a top-secret, internal training manual from Google leaked to us by an insider who sadly was taken by bad humor.  My dear readers, it’s true. Google is run by penguins! This is Google’s Search Evaluator Guideline that is used to train — or guide, rather — their Search Quality Raters. It sheds […]

Link Building HQ at MnSearch Summit 2022 (Download PDF)

We are pleased to sponsor the MnSearch Summit 2022.  About MnSearch MnSearch 2022 was a two day event filled to the brim with SEO awesomeness for those who want to learn about Digital Marketing from its Gurus.  Link Building sponsored MnSearch Summit 2019, and the response brought us back for more, with more. Two Days […]

Top 8 SEO AI Tools for 2022 [Infographic]

Artificial Intelligence (AI) has become a major part of our lives. From online shopping, and finding locations, to Netflix recommendations, it’s ingrained everywhere. With persistent advancement, we’re likely to see more incredible AI-powered features that will make our lives easier and more manageable. In the past few years, AI has become a crucial part of […]

Top 10 SEO Trends For 2022

In today’s digitally complex environment, businesses face cutthroat competition every day in online spaces. It’s 2022, and with the new SEO trends and algorithm updates rolling out, brands need to upgrade their SEO strategy. As so much is happening in the world of SEO, it’s necessary to adapt to changes to outperform your competition.  You need […]

Content Consumption Trends for 2022 (Survey Insights)

If you’re having trouble connecting with your audience, perhaps it’s time you take a step back and understand content consumption trends. Recently, we ran a survey to see what kind of content our audience likes, their intent before they come across a content piece and some factors that encourage them to read on. Audience Segments […]

Google’s Page Experience Update: What You Need To Know

Google introduced another Page Experience update back in February 2022. This time, the Page experience has become a ranking factor for desktop websites as well.  Initially, the update was reserved for mobile sites only. However, Google has addressed user experience in the past, albeit via individual and indirect measures (such as the 2018 Mobile Speed […]