The Dilemma

A growing real estate company operating across 12 US states approached us to improve its organic visibility and strengthen its backlink profile. Despite having multiple offices and an established service offering, the website lacked the authority needed to compete in highly competitive real estate search results.

The client struggled to attract quality backlinks from authoritative regional websites within the real estate niche. Limited link-building efforts and low online authority were restricting keyword growth and reducing the website’s ability to compete for valuable search terms.

A detailed audit also revealed weak local backlink coverage, underperforming content assets, and several low-quality links affecting the overall strength of the domain.

The Course of Action

We created a focused outreach and link-building strategy aimed at improving authority, visibility, and keyword rankings.

In-depth analysis

We analyzed the client’s backlink profile and identified gaps in regional link acquisition opportunities across the markets where the business operated.

Content creation

Our content team developed high-value, link-worthy content designed specifically for outreach campaigns and audience engagement within the real estate niche.

Strategic outreach

We executed targeted outreach campaigns, secured guest posting opportunities, repurposed existing content into visual assets, and earned backlinks from relevant high-authority websites.

Service used on this campaign White-Label Link Building Service

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Results Overview

Keyword ranking changes
Google Position March, 2020 May, 2020 Before → after Percent Increase
1-3 119 176 0%
4-10 150 236 0%
11-50 3,553 4,803 0%

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