Image links are the hyperlink for any image on a webpage. Apart from being visually appealing, images can be shared on social media and help SEO by ea...
GLOSSARY
Hashtags
A hashtag (using the symbol #) serves as a label for content. Hashtags became more popular after their introduction on Twitter and are now commonly us...
GLOSSARY
Blog Network
Private Blog Networks, also known as link farms, are a group of blogs owned by the same entity. PBNs create reciprocal links between the blogs in an a...
GLOSSARY
Backlink
A backlink is an external link from one website to another. Backlinks serve as a vote of confidence by a site, indicating to search engines and users ...
GLOSSARY
Anchor Text
Anchor Texts are the clickable text that appears in a piece of written content. The reason this text is clickable is that it links to another page of ...
GLOSSARY
Page Rank
PageRank is an algorithm used by Google to gauge the value of a page. It works by calculating the number and quality of other pages linking to the pag...
GLOSSARY
SERP (Search Engine Result Page)
Search engine results pages are the pages displayed by a search engine in response to a search query. These pages display paid advertisements and orga...
GLOSSARY
Domain Rating
Domain Rating is a metric created by Ahrefs that indicates the strength of a website’s total backlink profile. This profile is assessed in terms of ...
GLOSSARY
Domain Authority
Domain Authority (DA) is a search engine ranking score developed by Moz. While not a metric used by Google, Domain Authority helps users predict how w...
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